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citizen in 1942, about two decades after arriving in New York City from Iquitos, Peru, at the age of 22 to study music during the Harlem Renaissance. Arias had already worked on Spanish-language market campaigns for brands like Ford Motor Co., IBM and Coca-Cola. government decided it needed an anthem that could reach Spanish speakers.Ĭlotilde Arias, a Peruvian immigrant and New York-based composer of advertising jingles, submitted the winning lyrics. And alongside these cross-cultural exchanges, the U.S. The Brazilian star Carmen Miranda also got a boost, and her role in The Gang’s All Here made her even more famous in the U.S. The government also recruited Hollywood to participate in this Good Neighbor Policy Walt Disney went on goodwill tour of South America, hoping to find a new market for his films, and ended up producing two movies inspired by the trip: Saludos Amigos (1942) and The Three Caballeros (1944). products,” according to the Smithsonian’s National Museum of American History. The campaign was part of the Roosevelt Administration’s “Good Neighbor Policy,” an effort to promote good feelings about the United States in Latin American countries so that they didn’t fall under the influence of Axis countries during World War II - and so they would remain “valuable markets for U.S. Department of State, working with the Music Educators National Conference, put out a call for Spanish and Portuguese translations of the National Anthem.

The star spangled banner lyrics south hamilton school fight song